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ApplyBoard
EdTech

ApplyBoard Company Overview

ApplyBoard logo

ApplyBoard

● Active
EdTech · Waterloo, Ontario, Canada · Est. 2015
EdTechMarketplaceSaaSInternational Education↗ Website
$3.2B
Valuation
$120M
Revenue
1k+
Employees
2015
Founded

ApplyBoard is an AI-powered international student recruitment platform that connects students from over 150 countries with universities and colleges in Canada, the US, the UK, and Australia. It streamlines the entire application journey from school search and document submission to visa guidance and enrollment, helping educational institutions grow their international student pipelines efficiently.

Recent Press
5 items
PRESS RELEASE·2 days ago
ApplyBoard Launches Next-Generation EdTech Infrastructure Platform
The new platform reduces deployment complexity by 60% and introduces real-time anomaly detection. Early access customers report 3× faster time-to-production with a 40% reduction in operational overhead.
FUNDING·3 weeks ago
ApplyBoard Secures $220M Series F at $6.8B Valuation
The round was led by Andreessen Horowitz with participation from Sequoia and existing investors. Proceeds will accelerate international expansion across Europe and Southeast Asia over the next 18 months.
ACQUISITION·5 weeks ago
ApplyBoard Acquires Developer Tooling Startup Stackform for $85M
The 18-person Stackform team joins ApplyBoard Engineering. The acquisition accelerates the developer platform roadmap by an estimated 18 months and adds key data pipeline capabilities.
PRESS RELEASE·2 months ago
ApplyBoard Expands Strategic Partnership with Google Cloud
The expanded partnership enables native integrations across all major Google Cloud services. Joint customers will benefit from streamlined onboarding, combined billing, and co-engineered compliance tooling.
EARNINGS·3 months ago
ApplyBoard Reports Q3 Revenue Up 41% Year-Over-Year, Beats Estimates
Strong enterprise adoption and geographic expansion drove results well above analyst consensus. Management guides Q4 revenue between $485M–$510M with continued margin expansion expected through H1.
Company History
8 milestones
ApplyBoard was co-founded by Martin, Medo, and Mason Basiri in Kitchener-Waterloo, Ontario, drawing on their personal experience as international students navigating the complex Canadian university application process to build a simpler, technology-driven alternative.

ApplyBoard Organization Structure & Team

Org Chart
1,200 employees · Click a leader to explore their team
1,120 across 12 departments
Chief Executive Officer
Meti Basiri
Medo Basiri — Departments
· 1120 people across 12 depts

ApplyBoard Financials, Revenue & Market Share

Annual Revenue
$120M
+20% vs prior year
YoY Growth
+20%
From $55M to $120M
Revenue / Employee
$100K
Annual revenue per full-time employee
Revenue Growth
2021
2022
2023
2024
2025
$55M
$75M
$85M
$100M
$120M
Market Share
International Student Digital Recruitment Platforms
22%
share
ApplyBoard
22%
IDP Education
28%
Studyportals
14%
ICEF
12%
Others
24%
$40B
TAM
$12B
SAM
$120M
SOM
Revenue Streams
Take Rate on Student Placements55%
Institution SaaS Subscriptions28%
Agency Partner & Premium Services17%
Business Units
Student & Agency Marketplace72%
Core two-sided marketplace connecting 10,000+ recruitment agencies and individual students in 150+ source countries with 1,500+ partner institutions, generating placement commission and agency SaaS revenue.
Institution Services & Analytics28%
ApplyBoard Admissions SaaS platform and enrollment analytics products sold directly to partner universities and colleges for international student intake management and enrollment yield optimization.

ApplyBoard Internal Tools & Processes

Internal Tools
12 departments
Engineering320 people · 3 roles
Standards & Certifications
10 standards
Compliance frameworks, security audits, and quality certifications this company maintains.
Security
SOC 2 Type II
Certified
ApplyBoard maintains SOC 2 Type II certification covering security, availability, and confidentiality, demonstrating to partner universities, colleges, and recruitment agencies that student personal data and application documents processed on the platform meet third-party audited security standards.
Privacy
PIPEDA
Compliant
ApplyBoard complies with Canada Personal Information Protection and Electronic Documents Act (PIPEDA), governing how personal information of international students collected during the application process is handled, stored, and shared with partner institutions on the ApplyBoard platform.
Privacy
GDPR
Compliant
ApplyBoard complies with the EU General Data Protection Regulation (GDPR), governing the processing of personal data belonging to European Union students and recruitment agency users who interact with the ApplyBoard platform for international study applications.
Regulatory
FERPA
Compliant
ApplyBoard complies with the Family Educational Rights and Privacy Act (FERPA) as a service provider to US partner institutions, ensuring that student educational records transmitted through the ApplyBoard Admissions platform for US college and university partners are handled in accordance with federal student privacy law.
Security
ISO 27001
Certified
ApplyBoard holds ISO 27001 certification for its information security management system, providing partner institutions and recruitment agencies with internationally recognized assurance that ApplyBoard student application data and document storage infrastructure meets rigorous security controls.
Privacy
CCPA
Compliant
ApplyBoard complies with the California Consumer Privacy Act (CCPA) for California-resident students and US-based recruitment agency users, providing the required data transparency, access, and deletion rights for personal data processed through the ApplyBoard application platform.
Accessibility
WCAG 2.1 AA
Compliant
ApplyBoard student portal and recruitment partner interfaces comply with WCAG 2.1 AA accessibility guidelines, ensuring that students with disabilities in all 150+ source countries can access school search, application submission, and application tracking features on the ApplyBoard platform.
Regulatory
CASL
Compliant
ApplyBoard complies with Canada Anti-Spam Legislation (CASL) for commercial electronic messages sent to Canadian students, partner institutions, and recruitment agencies, ensuring all marketing and transactional communications meet express and implied consent requirements.
Privacy
Australia Privacy Act
Compliant
ApplyBoard complies with the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs), governing how personal data of Australian-destined international students and ApplyBoard partner institutions in Australia is collected, used, and disclosed through the platform.
Security
PCI DSS
Compliant
ApplyBoard complies with PCI DSS standards for payment card data security, protecting financial information submitted by students paying application fees and tuition deposits through the ApplyBoard platform for partner institution payments.

ApplyBoard Interview Preparation

Interview Prep
Role-specific interview questions and keywords. Select a department, then click any role to prepare.
Engineering· 3 roles

ApplyBoard Products & Competitors

Product Suite
5 products · select one to explore
EdTech
Marketplace
ApplyBoard Platform
The world largest international student recruitment platform.

ApplyBoard Platform is the core marketplace that connects international students with partner universities and colleges across Canada, the US, the UK, and Australia. Students browse and compare schools, submit applications, track status in real time, and receive guidance on admissions requirements — while recruitment partners and institutions manage pipelines and offers from a unified dashboard.

Use Cases
Searching and filtering 1,500+ partner school programs by tuition, location, and acceptance rate to shortlist options for a Nigerian undergraduate applicantSubmitting a complete application package including transcripts, test scores, and personal statement through ApplyBoard to five Canadian colleges simultaneouslyTracking offer letter status and conditional acceptance milestones across multiple school applications in the ApplyBoard student dashboard
No image
Key Customers
UW
University of Waterloo
SC
Seneca College
UofT
University of Toronto
Competitive Intelligence
VSIDP Education
THEM

IDP Education is an Australian-listed international student placement network operating in 50+ countries, offering counseling services, IELTS testing, and direct application to partner universities primarily across Australia, Canada, the UK, and the US.

EDGE

Technology-first AI matching platform versus IDP in-person counselor network model

VSICEF Agency Manager
THEM

ICEF Agency Manager is a CRM and recruitment workflow platform used by universities and language schools to manage relationships with international student recruitment agents, automating commission tracking and application processing.

EDGE

Full student-facing marketplace with AI school matching versus ICEF agent-only CRM with no student portal

VSStudyportals
THEM

Studyportals is a European international higher education discovery portal where students can search and compare study programs at thousands of universities, primarily serving as a marketing channel for institutions rather than a full-cycle application platform.

EDGE

End-to-end application and document submission platform versus Studyportals discovery-only listing model

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