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Questrade
Financial Services

Questrade Company Overview

Questrade logo

Questrade

● Active
Financial Services · Toronto, Ontario, Canada · Est. 1999
FintechOnline BrokerageWealth ManagementInvestingCanada↗ Website
$3.5B
Valuation
$280M
Revenue
2k+
Employees
1999
Founded

Questrade is Canada's largest independent online brokerage, offering self-directed investing in stocks, ETFs, options, FX, and CFDs at industry-leading low fees. Founded in 1999, it serves over 400,000 active accounts and also provides managed portfolios through Questwealth, with over $30B in assets under administration.

Recent Press
5 items
Product Launch·2026-01-15
Questrade Launches Commission-Free Options Trading for All Clients
Questrade eliminated per-contract options commissions for all self-directed accounts, charging only the $9.95 exercise/assignment fee, making it one of the most competitive options brokerages in Canada.
Product Launch·2025-11-19
Questrade Launches Cash-Secured Puts in Registered Accounts
Questrade became the first Canadian brokerage to offer cash-secured puts (CSPs) in eligible registered accounts, allowing investors to earn premium income on stocks they intend to buy within tax-advantaged accounts including TFSAs.
Product Launch·2025-11-19
Questrade Unveils Pro Trading Platform at Dawn of Investing Showcase
Questrade announced its new browser-based Questrade Pro trading platform on November 19, 2025, featuring one-second candle charts, advanced options tools, and AI-driven analysis, with beta access rolling out to waitlist registrants starting in December 2025.
Press Release·2025-10-28
Questrade Named Best Online Brokerage in Canada for 8th Consecutive Year by MoneySense
MoneySense awarded Questrade its Best Overall Online Brokerage title for 2025, citing lowest commissions, free ETF purchases, and the breadth of registered account types available to Canadian investors.
Press Release·2025-09-10
Questrade Surpasses $30 Billion in Assets Under Administration
Questrade announced it crossed the $30B AUA milestone, reflecting accelerated growth in both its self-directed investing and Questwealth robo-advisor platforms as Canadians shift away from high-fee mutual funds.
Company History
9 milestones
Edward Kholodenko founded Questrade Financial Group in Toronto to offer Canadians a low-cost alternative to bank-owned brokerages, launching with competitive commissions of $4.95 per trade.

Questrade Organization Structure & Team

Org Chart
2,000 employees · Click a leader to explore their team
1,845 across 12 departments
Chief Executive Officer
Edward Kholodenko
Questrade Finance Executive — Departments
· 1845 people across 12 depts

Questrade Financials, Revenue & Market Share

Annual Revenue
$280M
+12% vs prior year
YoY Growth
+12%
From $210M to $280M
Revenue / Employee
$140K
Annual revenue per full-time employee
Revenue Growth
2021
2022
2023
2024
2025
$210M
$230M
$248M
$265M
$280M
Market Share
Canadian online brokerage by active accounts
28%
share
Questrade
28%
Wealthsimple
24%
Qtrade
14%
TD Direct Investing
18%
RBC Direct Investing
10%
$12B
TAM
$4.2B
SAM
$800M
SOM
Revenue Streams
Trading Commissions38%
Questwealth Management Fees22%
FX Spreads & Currency Conversion18%
Margin & Interest Income14%
Questrade for Advisors Fees8%
Business Units
Self-Directed Investing55%
Core retail brokerage business offering stocks, ETFs, options, FX, and bonds to individual investors through registered (RRSP, TFSA, RESP) and non-registered accounts.
Questwealth Portfolios25%
Robo-advisor division managing automated ETF portfolios for passive investors, growing rapidly as Canadians shift from high-fee mutual funds to low-cost managed solutions.
Questrade for Advisors20%
B2B custody and portfolio management platform serving independent registered portfolio managers and financial advisors with model-based trading and household account tools.

Questrade Internal Tools & Processes

Internal Tools
12 departments
Data & Analytics80 people · 3 roles
Standards & Certifications
10 standards
Compliance frameworks, security audits, and quality certifications this company maintains.
Security
SOC 2 Type II
Certified
Questrade undergoes annual SOC 2 Type II audits covering security, availability, and confidentiality controls to demonstrate that client trading data and account information are protected against unauthorized access.
Security
PCI DSS Level 1
Certified
Questrade maintains PCI DSS Level 1 certification to ensure cardholder data is handled securely across its payment processing infrastructure for account funding and fee collection.
Security
ISO/IEC 27001
Certified
Questrade holds ISO 27001 certification for its information security management system, providing a structured framework to protect client financial data and trading system integrity.
Regulatory
CIRO Member
Compliant
Questrade is a member of the Canadian Investment Regulatory Organization (CIRO), the national self-regulatory body that oversees investment dealers and ensures Questrade meets capital, conduct, and compliance requirements.
Regulatory
CIPF Member
Compliant
Questrade is a member of the Canadian Investor Protection Fund (CIPF), which protects eligible client assets up to $1M per account category in the event of Questrade's insolvency.
Regulatory
FINTRAC Compliance
Compliant
Questrade complies with FINTRAC (Financial Transactions and Reports Analysis Centre of Canada) anti-money laundering and know-your-client regulations, including client identity verification and transaction monitoring.
Privacy
PIPEDA / Bill C-11
Compliant
Questrade adheres to Canada's federal privacy legislation (PIPEDA and its successor Bill C-11) governing how personal and financial data of clients is collected, used, and disclosed across its platforms.
Regulatory
OSC Registration
Compliant
Questrade is registered with the Ontario Securities Commission (OSC) as an Investment Dealer and Portfolio Manager, authorizing it to offer self-directed brokerage and managed investment services across Canada.
Accessibility
WCAG 2.1 AA
In Progress
Questrade is working toward WCAG 2.1 AA accessibility compliance across its Edge Web and mobile platforms to ensure all Canadians, including those with visual or motor impairments, can access their investment accounts.
Regulatory
AMF Registration
Compliant
Questrade is registered with the Autorite des marches financiers as a securities dealer in Quebec, enabling it to provide self-directed investing and portfolio management services to Canadian investors in the province under full regulatory oversight.

Questrade Interview Preparation

Interview Prep
Role-specific interview questions and keywords. Select a department, then click any role to prepare.
Data & Analytics· 3 roles

Questrade Products & Competitors

Product Suite
7 products · select one to explore
Financial Services
Platform
Questrade Edge Desktop
Advanced trading platform built for active investors.

Questrade Edge Desktop is a downloadable, full-featured trading platform for active self-directed investors, offering streaming quotes, advanced charting, options chains, and customizable workspaces. It supports trading in stocks, ETFs, options, FX, and bonds with direct market access and real-time data.

Use Cases
Executing multi-leg options strategies with real-time options chain analysisSetting up streaming watchlists and custom layouts for day-trading Canadian equitiesAnalyzing technical indicators across TSX and NYSE securities in a single workspace
Questrade Edge Desktop
Key Customers
RBC
RBC Direct Investing
SL
Sun Life Financial
TD
TD Wealth
Competitive Intelligence
VSTD Advanced Dashboard
THEM

TD Advanced Dashboard is a browser-based active trading platform offering streaming Level 2 quotes, advanced charting with 70+ technical indicators, and options analytics, primarily serving TD Direct Investing clients.

EDGE

Commission-free ETF purchases and no platform fee regardless of account size

VSInteractive Brokers TWS
THEM

Interactive Brokers Trader Workstation is a professional-grade desktop trading platform offering global market access across 150 markets, advanced algorithmic order types, and institutional-level risk analytics.

EDGE

Zero-commission ETF trades and no minimum account balance vs IBKR's activity fees

VSQtrade Direct Investing
THEM

Qtrade Direct Investing is a Canadian online brokerage platform offering web and mobile trading with research tools from Morningstar and a highly rated customer service experience.

EDGE

Lower trading commissions and a more powerful charting and options toolset

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